Index Tools Blog

Last Week I did a Search engine Experiment. I wanted to see if I could brand myself as the coolest guy in the universe. I created a web page that said Mike Makler is the coolest Guy in the Universe. In that Web Page I repeated that Phrase over and over. In less then 24 Hours I was Number 1 in Yahoo for the Phrase coolest Guy in the Universe in Double Quotes. A Few hours later I was no where to be found in Yahoo.

So I then created a few more web pages did a few more blog entries and not only was I back to #1 in Yahoo But I had the top 3 Spots and the 5th Spot in Yahoo as Well. Searching on the same Keyword Phrase in MSN I have the 2nd Spot and 4 total spots on the First Page.

Now if you run the exact same search in Google “coolest Guy in the Universe” don’t forget the Double Quotes Not only am I not on the First Page of the Results but I am nowhere in sight on the first 4 or 5 Pages. You will also notice that the entries on the first few pages in Google tend to be very different for The Keyword Phrase the coolest Guy in the Universe. They tend to be more Commercial oriented. RandomHouse, Amazon and the BBC all Appear in the top 5 Results. They all have Google Page Rank values of 8 or 9.

This experiment seems to point to the fact that Google seems to stress Linking and Link Partners over Key Word Density in there search Criteria. An Alternative conclusion might be that Google is slower to index then Yahoo and MSN and Perhaps I just need to be patient. One would be more inclined to believe that 2nd conclusion if some of the other entries from Yahoo and MSN appeared in Google as opposed to those High Page Rank Ones.

Mike Makler has been Marketing Online Since 2001, When he built his first Sales organization of over 100,000 Members.

Subscribe to Mike’s Newsletter here:
http://www.ewguru.com/hbiz/list-sign-up.html

More Articles by Mike:
http://www.ewguru.com/hbiz/list-sign-up.html

Copyright © 2005-2006 Mike Makler

[You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated.]

As Google has gained in their search reputation the past few years, many webmasters have added a Google search box to their pages. This is meant to provide a quick path for visitors to continue their search, should they not find what they’re looking for on the original site. To help these webmasters provide even more service to their visitors, Google is currently beta-testing a new feature called Site-Flavored Google Search.

A site-flavored search will allow searchers to view results more closely related to the site where they started their search. For example, a webmaster for an auto parts site can fill out a profile to tell Google about their site. Searchers from that site can then use the Google search form to view search results more closely related to automotive topics than a general search might provide. A search from that site for “oil” might return information about the various types and brands of automotive engine oil, while a generic Google search might return broader business-related results from oil refiners and industry sites.

When a visitor performs a site-flavored Google search, some results may display with a small graphic of colored balls. This graphic is an indication to the searcher that Google determined the result next to it was relevant to their search. This is an option that is set by the webmaster in the site-flavored search profile. Note that a user’s browser must be relatively new (IE5 or higher, NS5 or higher, or Mozilla 1.4 or higher), and they must have Javascript enabled, in order to use site-flavored search.

About The Author

Jakob Jelling is the founder of http://www.sitetube.com. Visit his website for the latest on planning, building, promoting and maintaining websites.